tagging implementation specialist - gtm .

madison , new jersey

posted april 13, 2022

job details

summary

$40 - $45 per hour

temp to perm

bachelor degree

category computer and mathematical occupations

reference920042

job details

job summary:

Job Description:

The ideal candidate is comfortable sitting in between business and technical teams. You will work closely with business stakeholders, product managers, enablement team, and UX design teams to drive site optimization by distilling data into key insights and recommendations.

Skills:

Self-Starter with solid interpersonal skills

understanding of Google Analytics

Attention to details and ability to stitch, calibrate and QA data

Experienced in using in using Google DataStudio to create report, custom segment/metrics, and data analysis

Data management and modeling a plus

Experience with virtual/hybrid/in-person event measurement a plus

Education:

Bachelor's degree in Marketing, Information Systems, Computer Science, Engineering

4-7 years of relevant professional experience in web analytics

location: MADISON, New Jersey

job type: Contract

salary: $40 - 45 per hour

work hours: 8am to 4pm

education: Bachelors

responsibilities:

Analysis:

Deliver insight and understanding of visitor and customer behavior

Understand key business priorities and marketing goals; deliver insights to drive site optimization, support sales and customer retention goals

Distill data from multiple data sources into a cohesive story to highlight key learnings to drive business impact

Technical implementation architect:

Stand as resident SME for GTM and tagging

Translate business needs to implementation requirements for Google Tag Manager

Configure, test and deploy tagging via GTM

Ability to interface with multiple technical and business teams and quickly diagnose, prioritize and scope web measurement implementation needs that will help deliver insights to optimize the business.

Performance Measurement:

Identify site requirements to ensure proper tracking of new pages and experiences; work closely with the marketing tech enablement team to evolve our implementation with our business needs

Set and deliver on virtual/hybrid event goals and targets to drive improvements to web traffic, conversion, engagement, and retention

Collaboration:

Collaborate with other analytics and research teams to tell comprehensive stories about the who what and why of the business

Drive next generation of report automation - Power BI, SnowFlake, APIs, SQL

Tell great stories about customer insights and our team's impact on the business

qualifications:

Experience level: Experienced

Minimum 3 years of experience

Education: Bachelors

skills:

HTML

google tag manager

Digital Marketing

GA4

snowflake

agile

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

For certain assignments, Covid-19 vaccination and/or testing may be required by Randstad's client or applicable federal mandate, subject to approved medical or religious accommodations. Carefully review the job posting for details on vaccine/testing requirements or ask your Randstad representative for more information.

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Job Details:

Posted Date : 2022-05-07

Job type : Full Time

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